| 청구기호 |
332.743 P557p |
| 형태사항 |
xiii, 236 pages : illustrations ; 26 cm
|
| 언어 |
English |
| 서지주기 |
Includes bibliographical references (pages 219-225) and index.
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| 내용 |
The consumer credit market -- Credit risk -- Incremental loan profitability -- The fundamentals of price response -- Estimating price response -- Pricing segmentation -- Optimizing prices -- Behavioral economics and credit pricing.
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| 주제 |
Consumer credit.
Loans.
Credit.
Pricing.
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| 보유판 및 특별호 저록 |
Online version: Phillips, Robert L. (Robert Lewis), 1955- author. Pricing credit products Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2018 9781503605657 , 2018006506
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| LCCN |
2018004663
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| ISBN |
9780804787208 (cloth : alk. paper)
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| QR CODE |
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